Why corporates and startups need to engage more
Startups are at the cutting edge of technology and innovation. Like David, they start with the premise that they can be crushed easily so they have to stay nimble footed and think crazy new solutions to get ahead. In the process they develop new technology, redefine business models, throw out the books on corporate strategy and write their own leaflets. Yet they remain fragile and need the right partnership to grow quickly.
On the other hand, corporations become large because they know how too. They have physical strengths in their business network, customer base, brand appeal and ability manage complexity. But their size makes them slow and outdated in the modern economy.
By exchanging notes, startups as well as corporates can benefit from new ideas that they can implement in their own businesses.
Small-group. Closed-door. Highly interactive learning sessions.
Where startups and corporates learn from each other.
These sessions will aim to cover all aspects of building and growing a business - business strategy, business models, product management, brand & marketing, sales & distribution, logistics and warehousing, go-to-market, costing & pricing strategies, financial & legal and technology.
Each session is focused on a specific topic.
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